LVBCH 1st Annual Women’s Health Summit (9/9/2025)

Andrea has built her career at the intersection of clinical practice and program strategy, with a strong focus on advancing Women’s Health. She began as a Registered Nurse and Clinical Educator, specializing in Labor & Delivery, OB/GYN, High-Risk Obstetrics, and GYN Surgery, spending over a decade in patient care. Her clinical expertise laid the foundation for her transition into the medical technology and benefits industry, where she focuses on program development, launching innovative solutions, and supporting new business initiatives. As VP of Commercial Solutions at Progyny, she provides clinical expertise across interdisciplinary teams, guiding strategy and innovation within Progyny’s solutions portfolio.

Allison Hess is the Vice President of Health Services for Geisinger. She has over 20 years of experience in healthcare and is responsible for the oversight and implementation of health services programming that includes Geisinger patients, GHP insured members and community members. She started her career in community health education serving underserved and uninsured populations while expanding her scope to include innovative employer wellness and population health initiatives driven by data analysis and clinical outcome measurements. Most recently her work has been focused on addressing disparities by focusing on social needs screenings, resources and innovative programs targeting food insecurity, transportation, health equity and quality/prevention initiatives. Ms. Hess has earned a Bachelor of science in Health Education and her MBA from Bloomsburg University. She has been the recipient of several awards focused in various areas of health including social needs, health equity, worksite wellness and innovative supply chain. She has also been recognized nationally for her work with the Fresh Food Farmacy program.

Jamie Grossman, PhD, MBA, is a National Account Director, Health Economics and Outcomes Research (HEOR) at Bayer. In this role, Jamie is directly engaged with US payers and health plans regarding the economic and clinical value of Bayer’s products. Previously, Jamie was Director, HEOR at Abbott leading a research team that conducted studies to demonstrate the value of nutrition intervention and quality improvement. Prior to working in industry, Jamie was a researcher in the Center for Health Outcomes, Policy and Evaluation Studies at the Ohio State University and served as a faculty member at a variety of universities in the US and Canada. Jamie’s research focus is on economics and healthcare with recent publications in the Journal of Managed Care & Specialty Pharmacy and JAMA Network Open. Jamie has a B.A. in Economics from the University of Illinois, an M.B.A in Finance and Operations Management from Indiana University’s Kelley School of Business, and a Ph.D. in Agricultural Economics from the University of Saskatchewan.

Lori joined Health Advocate in July 2014 as a Wellness Coaching Supervisor. Before that, she spent over 11 years at Weight Watchers International, first as a Regional Trainer and later as a Field Operations Manager. In these roles, she played a key part in educating staff on nutrition, weight management, behavior change models, motivational interviewing, social styles, communication, leadership, and presentation skills. She was also featured as the lead trainer in the national training video *Coaching for Peak Results* for upper management and was selected as a role model for national marketing campaigns. Before her work in wellness coaching, Lori spent over six years as a Medical Billing Coder for a multi-doctor OB/GYN practice. Lori holds a Bachelor’s degree in Business/Marketing Research with a minor in Behavioral Psychology from Northeastern University in Boston, MA. She has also earned certifications from the American Council on Exercise, the Dale Carnegie Program of Excellence, Commit to Quit Tobacco Cessation, the University of Massachusetts’ Basic Skills for Smokers program, and the American Lung Association as a Tobacco Treatment Specialist. She is currently pursuing a PN Level 1 Sleep, Stress Management, and Recovery Coaching Certification, expected to be completed in Spring 2025. Outside of work, Lori enjoys walking, curling up with a good book, and listening to opera to nourish her soul.

Dr. Kyra O’Toole is a Doctor of Physical Therapy and graduate of the University of Scranton, where she earned her DPT as well as a Bachelor’s degree in Exercise Science with a concentration in nutrition. Her lifelong love of movement, inspired by years of playing field hockey and lacrosse, led her to pursue a career dedicated to helping others stay active and healthy. Dr. O’Toole practices pelvic and orthopedic physical therapy at Total Performance Physical Therapy in North Wales, PA, where she treats patients across the lifespan. She is passionate about empowering women through evidence-based, empathetic care that supports their unique health and wellness goals. Outside of her professional work, Dr. O’Toole enjoys skiing, weightlifting, running, traveling, and spending time outdoors with her dog.

With more than two decades of expertise in human resources and benefits administration, Maranda Fredrich serves as the Assistant Vice President of Employee Services at St. Luke’s University Health Network. Throughout her career, Maranda has demonstrated a keen ability to balance the evolving wants and needs of employees with the necessity of maintaining fiscal responsibility for organizational resources. Maranda is dedicated to fostering an environment where employee well-being and strategic stewardship go hand in hand.

In her free time, Maranda is an avid sports fan and a busy mom to three teenage girls. You’ll often find her on a basketball court cheering on her daughters or tailgating at Penn State football game where she hosts her oldest daughter and her sorority sisters! Helping her daughter’s sorority raise money for THON is becoming a bit of a passion.